BRIEF

Design packaging for a new range of fragrances, featuring a 100ml bottle with 14 SKUs. The box must be entirely sustainable, with an emphasis on eco-friendly materials. Despite its sustainable focus, the packaging must exude a high-end, luxurious feel. Explore the possibility of using a single material for the entire box to enhance recyclability and sustainability. Aim to create an iconic box shape that distinguishes the brand in the market.